JOÃOVIETRI
.WORK

Hello again!

I’m 24, Brazilian, father of two cats, completely obsessed with videogames. (me. not the cats.)
Currently I'm working as a Creative Art Director at Wieden+Kennedy São Paulo.
Did I plan this? Kind of. Did it unfold exactly as planned? Not really.

I started my career in a college contest I almost skipped.
Turns out, that was my first good idea.
The prize was a one-month gig at one of my dream agencies.
Two hundred duos entered. Somehow, I managed to win. 🎉

Then it began.
I worked hard to turn that one month into five.
Five months later, I worked harder and earned a full-time spot as an Assistant Art Director.
A year after that, I became an Art Director, officially this time.

Two years from the contest. I’m still chasing the same feeling I had the day I walked in:
a bit terrified, a bit confident, caffeinated, and working hard to do the best work of my life.
Also, besides being an Art Director, I really love writing.
My mom was a Portuguese teacher and always said I had an innate talent for it.

Guess I got it from you. Thanks, Mom.

Recognitions

1x D&AD New Blood Awards
1x Creative LIAisons Mentee 2026
1x Maratona ESPM SP (that's the thing that got me a job)

Career

Wieden+Kennedy SP (2023 - )

Last Updated 18.03.26